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Real estate drone photography: Talking about drones brought us back to science fiction scenes not long ago. However, today, drones are already present in our society. Initially, they use only in military conflicts; nowadays, they are used to deliver pizza. Find out how this technology can help those who work in the real estate industry.
What are drones?
Drones are uncrewed aerial vehicles that will control remotely. That is to say, with a control, its holder can manoeuvre it. Initially, use they in military actions and wars; however, over time, they were adapted and incorporated by civil society for other purposes. They are used, for example, to monitor borders and roads, assist in agricultural plantations, and capture aerial images for the most different purposes – for example, to photograph buildings.
Advantages Real Estate Drone Photography
Recently, drones have also will use by realtors and real estate agents. Among the differentials of this use, through the capture of images, the following stand out:
Make The Cost Of Aerial Imaging More Affordable
Aerial images captured by planes or helicopters can be costly. Therefore, the real estate professional ends up using this resource little. However, with drones, this cost drops considerably. The broker will be able to build your drone (there are several tutorials on the internet) and rent or buy equipment. If you use it as a marketing tool for various properties, having your drone can be quite worthwhile.
- Give a comprehensive aerial view of the entire property and surrounding area.
- The client often wants a broad view of the property and the surrounding area. Without the use of aerial photography, this task will compromise. You can describe or show partial photos. However, photography will undoubtedly bring much more impact and confidence to the customer.
- They show the client what it is like, for example, the real journey that their children will be able to take between their new home and school.
Some prospects end up contacting several realtors and brokers simultaneously, making them decide between several different properties. Suppose you are able, in addition to actual data such as footage, location, value, etc., to present more subjective data that have value for him. In that case, your proposal will undoubtedly be different for him. For example, if he has a school-age child and is looking for a property with good schools nearby, showing him an aerial image that shows him the actual route between home and school will be something he will value a lot and can be decisive for the deal to be closed.
Show all the differences in the neighbourhood, trees, commerce, and facilities.
Many customers are not just looking for a property but a neighbourhood. The aerial images can show him the trees in the area, the nearest shopping options, or public utilities, for example. Seeing this image, the client will be able to project what lifestyle he can have if he acquires the property. This can be a surefire sales pitch.
Make Your Website More Attractive
The aerial images can be used in your advertisements, social media, and real estate website, demonstrating the property from a new angle and showing its adjacent area. These images will make your material more attractive and differentiated from the competition and will make your materials even more professional.
- Best drone for real estate business – DJI Phantom 4
- DJI Phantom 4 – Real estate drone photography
The DJI Phantom 4 is considered by many to be one of the best drones out there for real estate deals. The DJI Phantom 4 can generate Full HD captures in 4K and has an excellent flight duration of up to 28 minutes. At around 4kg, it’s not too heavy, and you can easily carry it anywhere. You can save a lot of time shooting indoors with this unit with minimal effort. The development team did a fantastic job of including a 120 FPS mode. The 12 MP photos have excellent quality, one of the crucial aspects of this model. The combination of capture with the superb quality of pictures and videos is a perfect business card for this drone. Does it justify the investment? Undoubtedly! This model is the ideal option if you want a high-quality device with a wealth of features.
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